Answering now AI receptionist for UAE businesses

كل مكالمة تُجاب، بكل لباقة.

Every call answered, with Dubai hospitality.

Prajna picks up on the first ring in Arabic or English, books the appointment, takes the order and sends you a WhatsApp summary before the caller has put the phone down. Live on your existing number in three days.

  • 0.8 rings to pick up
  • العربية + English + Arabizi
  • From AED 299 a month

Downtown Dubai, 7:02 AM

Prajna, Business Bay 00:04

Dubai wakes up. The lines are already open.

Six businesses, six calls, one first ring each.

Live on 6 lines
680K

calls answered in September across our customers

1,240

clinics, salons, tutoring centres and shops on Prajna

94%

of calls closed without a callback from the owner

7

emirates, from Dubai and Abu Dhabi to Sharjah, Ajman and Ras Al Khaimah

Al Wasl Dental CareNoor Bridal StudioBright Minds TutoringAl Seef KitchenKarama Fresh GroceryDesert Rose FloristsJumeirah Physio PointAl Quoz Auto WorksAl Fahidi Abaya HouseMarina DiagnosticsClear Vision OpticsArabian Sweets House

استمع 01 / Sample calls

Hear how Prajna picks up.

Five everyday calls from our demo line, with names changed. Pick a business, pick a language, and watch Prajna handle it from hello to WhatsApp summary.

Incoming call

Al Wasl Dental Care

Answered by Prajna on ring 1

00:00 / 00:42

Live transcript view. Book a demo to hear the voice itself.

    Press play to start the call.

    الحساب 02 / Missed call meter

    What does an unanswered phone cost you?

    Most owners we meet miss one call in four: they are with a patient, at the counter, on the road or asleep. Move the sliders to your numbers.

    answered by you missed today caught by Prajna

    Walking away every month

    AED 22,500

    300 unanswered calls, 90 lost bookings a month. Prajna Tijara costs AED 799 and pays for itself after 4 recovered bookings.

    العمل 03 / What it does

    A front desk that never puts anyone on hold.

    The receptionist

    Takes every incoming call, day and night, in the language the caller starts in.

    • Picks up on the first ring, even when ten people call at once
    • Books, moves and cancels appointments in your calendar or register
    • Answers questions on prices, timings, fees, menu and directions
    • Takes orders and sends a payment link on WhatsApp
    • Hands the call to you, warm, when it truly needs you
    A business owner taking a call outdoors
    WhatsApp summary Desert Rose Florists: 40 bouquets for Saturday, deposit link sent, callback not needed.

    The calling agents

    Make the calls you keep meaning to make, politely and on time, from your number.

    • Reminds patients and clients the evening before, and confirms
    • Follows up a new enquiry within five minutes, while it is warm
    • Chases fee and payment dues without spoiling the relationship
    • Calls after the visit for feedback and a Google review
    • Tells past customers about your Ramadan or Eid offer, opt-outs respected

    البداية 04 / How it starts

    Three days. Same number. No new app.

    1. Two Prajna colleagues going through a call script at a desk

      Day 1

      We listen to your business

      A 30 minute call with our Business Bay team. We note your services, prices, timings and the ten questions your customers ask most.

    2. Two colleagues reviewing a call script on a tablet

      Day 2

      We teach Prajna your way of speaking

      Your greeting, your tone, your words for things. You test it from your own phone as many times as you like and tell us what to change.

    3. A shop owner standing in the doorway of his store

      Day 3

      You switch on call forwarding

      One setting on your existing mobile or landline. No new SIM, no new number. The first WhatsApp summary arrives with the first call.

    المحلات 05 / Who we pick up for

    The phone rings differently in every trade.

    A dentist and his assistant standing in their clinic

    Al Wasl Dental Care

    +38% new patient bookings in the first quarter

    A bride in a white hijab and veil after her makeup

    Noor Bridal Studio

    212 wedding season enquiries answered, none missed

    A grocer in an apron standing in his store

    Karama Fresh Grocery

    70 phone orders a day taken while the counter stays busy

    A tailor pinning a garment on a dress form

    Al Fahidi Abaya House

    3x more custom orders from callers outside Dubai

    A barber finishing a customer's beard

    Ustad Hair Studio

    0 double bookings since the register moved to Prajna

    A tutor helping students working on laptops

    Bright Minds Tutoring

    41% of admissions now come from calls after 8 PM

    Two women browsing dresses in a boutique

    Layla Fashion House

    AED 180,000 in Eid orders taken over the phone in April

    What owners say

    We were losing the 9 PM calls, the ones from parents who get home after office. Those are now our best admissions.

    RaniaDirector, Bright Minds Tutoring

    A caller from Sharjah and a caller from Satwa speak two different Arabics. Prajna understands both and never loses its patience.

    OmarOwner, Al Wasl Dental Care

    My father runs the counter, I run Instagram. Nobody was running the phone. Now he reads the WhatsApp summary with his karak.

    SabaPartner, Noor Bridal Studio

    الأسعار 06 / Pricing

    Costs less than one missed booking a week.

    دكان

    Dukkan

    For a single counter, clinic or salon.

    AED299/ month

    • 1 business number
    • 400 call minutes a month
    • Arabic, English and Arabizi
    • WhatsApp summary after every call
    • Appointment and order taking
    Start with Dukkan

    Most chosen

    تجارة

    Tijara

    For busy businesses with a team.

    AED799/ month

    • Up to 3 numbers or branches
    • 1,500 call minutes a month
    • Outbound reminders and follow ups
    • Calendar, register and Google Sheets sync
    • Your own custom greeting voice
    Start with Tijara

    مؤسسة

    Muassasa

    For hospitals, chains and institutes.

    from AED2,000/ month

    • Unlimited branches and numbers
    • Pooled minutes, priced to volume
    • Hospital and school software links
    • Call quality reviews every month
    • A named success manager in Dubai
    Talk to us

    Prices in AED, VAT extra. Extra minutes at AED 0.35 each. Cancel any month, keep your number, always.

    A shaded courtyard and arches in the Al Fahidi historical district
    A wind tower rising over a lane in old Dubai

    دبي 07 / Studio

    Made in Dubai, for the way the Gulf talks on the phone.

    The Gulf is famous for its hospitality: ahlan wa sahlan, you are among family. We think a business phone should sound like that: unhurried, warm, sure of itself. Our studio in Business Bay is where 26 linguists, engineers and support staff listen to thousands of real calls a week, in Emirati Arabic, Levantine and Egyptian Arabic, office English and everything between.

    Prajna was started in 2023 by a pharmacist's son who spent fourteen years watching his family's phone ring while the counter was full.

    Studio
    Business Bay, Dubai
    Office hours
    Monday to Friday, 9 AM to 6 PM
    Prajna on calls
    24 hours, every day of the year
    Abras crossing Dubai Creek in front of the old town A colleague with her notebook in the studio

    The people behind the voice

    • Portrait of Paul WhitakerPaul WhitakerDirector

      Ran his family's pharmacy in Karama for fourteen years before building the receptionist he wished it had.

      paul@prajnaaisolutions.com

    • Portrait of Andrew CollinsAndrew CollinsCo-founder, Head of Voice

      Speech engineer. Has listened to more Dubai phone calls than anyone alive, and still enjoys it.

      andrew@prajnaaisolutions.com

    • Portrait of Matthew HayesMatthew HayesHead of Engineering

      Keeps 680,000 calls a month clear on 5G, 4G and the occasional desert landline.

      matthew@prajnaaisolutions.com

    • Portrait of Megan FosterMegan FosterCustomer Success Lead

      Sets up every new business herself in the first week. Knows most of our customers by first name.

      megan@prajnaaisolutions.com

    أسئلة 08 / Questions

    What owners ask us first.

    Will my customers know they are talking to an AI?

    Prajna introduces itself as your business's digital assistant. Most callers simply carry on, because it is quick and polite. Anyone who asks for a person is transferred to you or your staff straight away, with a one line note on what they need.

    Do I need a new number or a new phone?

    No. You turn on call forwarding from your existing mobile or landline, either for every call or only when you are busy or do not pick up. Customers keep dialling the number they already know.

    Can it really understand how people speak here?

    Prajna is trained on Gulf phone audio: Emirati, Levantine and Egyptian Arabic, English, Arabizi, background traffic and patchy networks. When it is unsure of a name or a number, it asks again, the way a good receptionist would.

    Where are my calls and customer data kept?

    On servers in the UAE. Recordings and transcripts are yours, visible only to you and the staff you allow, and deleted on your request. We never use one business's customers for another.

    Are the outbound calls allowed?

    Reminders and follow ups to your own customers are service calls. Promotional calls are only placed to people who have opted in, as UAE rules require, and every one of them can opt out in a single word.

    What if I want to stop?

    Turn off call forwarding and tell us. There is no lock in on Dukkan or Tijara, and we hand over your call history as a spreadsheet.

    لقاء 09 / Book a demo

    Hear Prajna answer for your business.

    Tell us a little about your calls. Within one working day, Megan's team will set up a test line that answers with your business's name, so you can call it yourself.

    • 15 minutes, on a video call or on WhatsApp
    • In Arabic or English, your choice
    • No card, no commitment

    Prefer email? customerservice@prajnaaisolutions.com

    Demo language

    We reply within one working day. We will not add you to any list.